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Naked Sales V Speakers
Barry Bamford is Director of Sales and Marketing at Rolling Hills Memorial Park in the San Francisco Bay area, one of the most culturally diverse markets in the country. A 20-year veteran of the industry, he is the former chairman of the ICFA Sales and Marketing Committee and a former member of the ICFA Board of Directors.
Elizabeth Baty is a funeral director and embalmer at Evergreen-Washelli Funeral Home in Seattle, Washington. She graduated from the San Francisco College of Mortuary Science in 1990 and recently completed the University of Washington's certificate program in management. She has been a presenter and convention speaker in the Northwest.
Neily Bissette is a Marketing and Sales Manager for Alderwoods Group (formerly The Loewen Group) in Nashville, Tennessee.
Neil Carlson is a Sales Representative for Service Corporation International in Tucson, Arizona, and is President of Career Sales Advancement, a training/marketing company teaching psychological selling skills. He has 30 years of experience in sales, sales training, marketing, motivation and management. He is a top-ranking sales counselor whose emphasis is in training and communication skills. His book, "Advanced Selling Skills for the Professionals," will be published in January/February 2003.
Bill Cates is President of Referral Coach International, Bethesda, Maryland. His book, Unlimited Referrals, has established him as America's forremost expert in attracting high-quality clients through referrals. His Unlimited Referrals Marketing System has appeared in Success Magazine, Entrepreneur Magazine and Selling Power Magazine. His own business sucess has been featured in Money Magazine. Bill has helped firms in the cemetery and funeral industry improve their referral programs through his high-energy seminars.
Christian Chambers is Director of Sales for The Outlook Group, a funeral prearrangement sales and marketing organization based in Franklin, Ohio. He is a recognized million dollar sales producer and has received many nationally recognized sales awards of achievement for outstanding service and production. Christian is a Certified Preplanning Consultant. He hold a bachelor's degree in mortuary science from the Cincinnati College of Mortuary Science and has attended Ohio University.
Todd Dashley, is Vice President of Crown Hill Cemetery and Funeral Home in Indianapolis, Indiana, responsible for the entire sales and marketing program for the cemetery and funeral home, as well as for the daily operations of the funeral home. Crown Hill Cemetery is a 555 acre-cemetery serving 1,400 families per year. Crown Hill Funeral Home serves more than 400 families per year. Previously, Todd was sales manager of Crown Hill Cemetery and Funeral Home from 1997 to 2000; human resource manager for TAD Corporation from 1991 to 1997; human resource manager for Interim Services from 1989 to 1991; and a personnel manager in the US Army from 1981 to 1989.
Pat Downey, CCE, is Vice President of Sales and Marketing at Palm Mortuaries in Las Vegas, Nevada. Before assuming this position, he was president of Genesis SMS, a full-service sales and marketing consulting firm based in Houston, Texas. He formerly served as vice president of marketing and regional vice president of sales for Carriage Services, and vice president sof ales and marketing for Memorial Park Inc. of Memphis, Tennessee. Pat is a 20-year member of the ICFA and is currently vice president of the ICFA's Products and Services Committee. He was chancellor of the ICFA University from 1995 through 2000 and was dean of the ICFAU College of Sales and Marketing in 2001-2002. He attended the University of Wisconsin - Milwaukee.
Mike Hays is Vice President of Advance Planning for Keystone Group Holdings Inc. in Tampa, Florida, and is Co-Chair of Naked Sales V. Previously he served as a regional vice president for Keystone. Mike has managed advance-planning programs for more than 175 funeral home locations and 25 cemeteries. He is a licensed Kentucky funeral director and has served as sales director for all Keystone Advance Planning locations. He earned his bachelor's degree in education from Berea College.
Christine Jacob is Preneed Manager for Krause Funeral Home in Milwaukee, Wisconsin. She has been training and managing people in different careers for 30 years and has worked in preneed funeral arrangements since 1993, first as a counselor and then as a state manager for a third-party marketing company. She helped many funeral homes start active preneed programs by hiring and training counselors to represent their funeral homes. For the past seven years, Christine has been at Krause Funeral Homes, working to create a positive atmosphere to help counselors set their own goals and achieve success.
Matt Kreidenweis is a Partner at Independent Funeral Planning Alliance, a preneed marketing and management firm serving more than 100 independent funeral homes in Indiana, Kentucky, Tennessee, Georgia and North Carolina. As one of two owners of the company, he handles implementation of clients' marketing programs and coordinates all counselor training. Before joining IFPA in 1997, he was a national account representative with Forethought Financial Services. He is a graduate of Wilmington College of Ohio, with a major in marketing.
Tom McDowell is National Sales Manager for the Bronze Division of Matthews International Corporation, Pittsburgh, Pennsylvania. In this position he supports the efforts of Matthews' regional managers and works closely with customers. Tom has more than 30 years of experience in the memorialization industry, including previous sales and management positions with Matthews as well as Gibraltar Mausoleum Corporation and York Bronze. Prior to assuming his current position in 2002, he was Matthew's national key account manager. He is an active member of the ICFA, the National Catholic Cemetery Conference, the Southern Cemetery Association and many state associations.
Gwen Mooney is Director of Advanced Planning for the Jon Deitloff Funeral Centre in Cincinnati, Ohio, and is Co-Chair of Naked Sales V. Prior to joining Deitloff in July 1999, she worked as a preneed sales manager at a Funeral Home in Dayton, Ohio, and she formerly worked in the sales department at Spring Grove Cemetery in Cincinnati. Gwen graduated from the Cincinnati College of Mortuary Science in March 1992 with a bachelor's degree in Mortuary Science and is a licensed funeral director and embalmer. She also is a licensed Insurance Agent in the State of Ohio.
Doug Oliver is a Regional Director for Arbor Memorial Services, Ontario, Canada. Prior to his current position, he served as a sales trainer at Arbor for seven years, and he helped put the company's booth and fair program into place.
Gary O'Sullivan, CCE, is President of the Gary O'Sullivan Company, a consulting firm pro-viding sales and marketing services to the cemetery and funeral industry. Prior to forming this company, Gary was the Senior Vice President of Marketing for Carriage Services in Houston, Texas. He is a Past President of the Southern Cemetery Association (SCA) and has been very involved in both SCA and ICFA for over 15 years. Gary entered the cemetery industry in 1971 and in 1990 received the ICFA's designation of Certified Cemetery Executive. He has served as instructor at several ICFA sales conferences and is dean of the ICFA University's College of Sales and Marketing. He has been featured keynote speaker at numerous state, regional and national meetings. Gary has produced several audio cassette series, including "ServiceSelling" and "The Basic Approach to Preneed Selling." He is featured on several industry video-training tapes and has appeared nationally with such notables as Zig Ziglar and others.
Dick Perl is Director of Sales and Marketing for the Harpeth Family of funeral firms in Nashville, Tennessee. A veteran of the industry for more than 25 years, he began his career selling cemetery property preneed in Maryland. Since then, he has owned his own cemetery and cremation service and has operated his own funeral home. For much of his career, he worked for two of the industry's major publicly held companies. An outstanding speaker and trainer, he is beset known for his motivational style and is admired throughout the industry for his high-energy seminars and his untiring commitment to developing people.
Don Potter is President and CEO of Potter, Katz, Postal & Ferguson,Inc., a full-service advertising, marketing and public relations agency based in North Hollywood, California. Among the clients PKPF serves in the death-care industry are Mount Sinai Memorial Parks and Mortuaries, Green Hills Memorial Park, Catholic Cemeteries of the Diocese of Oakland, Fairhaven Memorial Park and Mortuary and the Archdiocese of Los Angeles. Don has more than 35 years of experience in advertising, sales and marketing. He has run a marketing consulting company and held top-level executive positions with leading advertising agencies. He has taught marketing, sales management and advertising at Cal Poly and has lectured at UCLA, USC and other universities as well as numerous business conferences. He has written The 50+ Boomer: Your Key to 76 Million Consumers.
Greg Simard is the sales Team Leader for the Catholic Cemeteries in Seattle Washington. He blends his unique business philosophy with his 17 years of sales experience. Greg offers a dynamic life-changing experience for the serious pre-need cemetery sales professional.
Rick Wesner is President of E.C. Wesner Associates Inc. in Coral Springs, Florida. He is a consultant, speaker and author who helps cemetery and funeral organizations develop and implement effective marketing and sales program. He is author of the highly acclaimed book Complete Guide to Successful Family Services and developer of MarketSystem 2000, a top-selling marketing and lead management software system. Rick holds degrees in business admininistration and civil engineering and is a Certified Sales and Marketing Executive and a Certified Professional Values and Behavior Analyst.
Dave Wharmby, CCE is Senior Vice President for Inglewood Park Cemetery and its affiliate, Park Lawn Memorial Park. He is also Director of Marketing for Western Memorial Service Corporation and Western Sequoia Corporation, the leading provider of marketing services to Catholic Cemeteries. Dave has been active in cemetery work for the almost 30 years and has been a speaker for the ICFA and for ALPAR - the Central and South American cemetery association - along with numerous national, regional and state cemetery groups. He has been active in numerous community projects and has been honored by groups including the Habitat for Humanity, the National Council of Negro Women, the Red Cross, the Congress of Racial Equality and the National Cultural Foundation.
Gregg Williamson, CCE, is an Executive Vice President and Officer at Rose Hills Co. in Whittier, California, which encompasses over 1,400 acres and employs 605 staff members serving more than 10,000 families annually. Prior to joining Rose Hills, he was an executive officer with Palm Mortuaries in Las Vegas, Nevada. Gregg earned his Bachelor of Science degree from Brigham Young University, and performed his graduate work at Cornell University in banking and finance. He is a licensed funeral director and a regular industry speaker. He is chairman of the ICFA Sales and Marketing Committee, and he serves on the Board of Directors for the ICFA and the Western Cemetery Alliance. He has delivered talks at national conventions with the National Funeral Directors Association and the ICFA.
Bill Wright, CCE, is Vice President of Fairlawn Burial Park and Heritage Funeral Home in Hutchinson, Kansas, and is ICFA President. He has served as ICFA vice president and as a board member, and he is a former chairman of the ICFA Small Cemetery and Funeral Advisory Committee. Bill is a past president of the Kansas Cemetery Association and has been active in the Central States Cemetery Association. In addition, he formerly served as a Cemetery Consumer Service Council representative for the state of Kansas.
Mary Ziegler Mary Ziegler serves as a Marketing Consultant for Options by Batesville. In this capacity, she implements the company's cremation system solution with funeral professionals throughout North America. This includes 20 years of experience with Batesville in merchandising, marketing and training programs. She has been one of the most highly rated presenters at ICFA University and the ICFA Annual Convention.
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